Design is a process that involves preliminary research and collaborative planning before it can begin.
Advantages:
Advantages:
- work is efficiently done
- project organization
- better results from improved customer satisfaction
Step 1: collect information
Interview client and use questionnaire
- Target audience? - gender, geographic location
- Goal of design? -sell, entertain, inform; formal/informal
- Technical requirements? -web site, ads, flyers, cards
- Budget?
- Deadlines?
Step 2: Develop a plan
-might be a written proposal, price quote, customer contract, development of design team, detailed action plan
Step 3: Brainstorm
Find inspiration:
Research similar or competing designs
Sketch it out
Step 4: Experiment
Keep original goal, but try different design options to show client
Step 5: Proofread
Have others look at it
Step 6: Revise
Collaborate w/ client for feedback
Revise the design over n over again according to what client wants
